Branding is all about a company's personality. From your company name, logo and slogan through to the development of your stationery and online presence. It's all part of your branding package. How the world forms a view before they know who you are. It's a very powerful tool.Venki Designs job as designers and branding experts is to help you discover your visual identity.
Venki Designs believe that your personality already exists! You as the owner are the energy and life force behind your company but the world needs to be convinced and that's where we come in.
The components of any branding exercise vary from client to client and understanding these needs is a core component to providing an accurate costing. The most common components are:
Company Logo – your logo also known as a trademark is a core component to any branding project. This is our starting point and while it will be viewed by many as the tip of the iceberg it is in fact the bedrock of your brand.
Stationery – including but not limited to printed collateral as well as email signature. Venki Designs strong background in production ensures an elegant and thought provoking solution in this department
Website or Blog – no brand can legitimately exist without an online presence and between our design and development team we create outstanding world class results using both the ground-up web development process or the humble blog platform.
Style Guide – a style guide or identity guideline is a document and set of files which when followed maintain consistency and the integrity of your brand. They include sizes, fonts, ratios and the working files of the trademark.
In addition to the above, other areas we may cover include signage, print collateral that falls under the marketing banner such as fliers and brochures and point of sale materials.